Ban The Box: Making Audio Packaging Eco-friendly

One of the big things we learned from The Making Vinyl Conference this year is how much record manufacturers are looking for less wasteful forms of packaging their product, less environmentally harmful. In this article on The History of the Longbox, Tedium states; “Paper manufacturers and plastic producers each wanted their materials to be used for cassette casing, because that meant business for the respective industries. (Plastic largely won this round.)” The industry; vinyl, tape and CD have been stuck using too much packaging almost exclusively since the 70’s. But recently, especially in CD packaging, paper is winning the race again. I’ve bought about 10 newly released CDs this year and not a one of them has been in a jewel case. Especially for smaller labels, using plastics doesn’t seem to make much fiscal sense anymore but CDs might be on their way out no matter what!

vinyl

Longbox History: The Compact Disc’s Wasteful Container

Today in Tedium: Thirty years ago, the record industry decided it didn’t want to be the record industry anymore. It wanted to be the CD industry, with maybe some cassettes on the side. It was getting rid of all that vinyl! This situation, oddly enough, may just repeat in 2018-except, this time, not by choice.

Thirty years ago, the record industry decided it didn’t want to be the record industry anymore. It wanted to be the CD industry, with maybe some cassettes on the side. It was getting rid of all that vinyl! This situation, oddly enough, may just repeat in 2018—except, this time, not by choice. Best Buy is about to throw out its record racks entirely; Target is making the idea of selling physical CDs less financially advantageous for record labels. It’s a move that’s likely to have a big impact on the industry—and also likely to create some awkward situations at retail, just like dropping all that vinyl did in 1988. Today’s Tedium ponders one of those awkward situations—the longbox, a dumb solution to a dumb problem. — Ernie @ Tedium

Today’s GIF comes from a 1992 MTV News report about longboxes, shot at Tower Records’ iconic Sunset Strip location.

1968

The year that the National Association of Recording Merchandisersfirst proposed a 4-inch-by-12-inch standard case for cassette tapes, according to Cash Box. (A standard compact cassette is 4 inches by 2.5 inches.) The report notes that the standard was controversial, but that the alternative to putting records in these massively oversized cases was putting them behind glass, which discouraged the kind of exploration that record stores are known for.

A cassette tape longbox, as shown in a 1972 patent.

The longbox predates the compact disc by more than a decade, as it turns out

From a distance, it seems like putting a CD or a cassette inside a massive box, of which more than half of it was effectively useless, would be a really questionable choice.

But the record industry had a couple of good reasons for doing so.

check out the rest of the article

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